So, we have been doing some self-assessment of WHO we are for branding ourselves online in our internet dating profile. When single boomers want to date and launch themselves online. You want to convey some of your unique physicality, personality AND anything which is uniquely YOU YOU YOU in a good way.
So, back to moi. Using myself as the example to protect client confidentiality.
You may have noticed a few THEMES in my personality. I’m a LIVELY personality.
Some words we might use to describe that:
out – going
Effervescent and Vivacious sort of stood out for me.
Blonde. my blondeness is seriously part of my brand. I COULD use this attribute in my brand words as well as my age. However, why waste space? Both my BLONDENESS and MY AGE will be IMMEDIATELY apparent in 99.8% of most online dating sites. My digital photographs will vividly display my BLONDENESS. And my age is right there all to see. So, no direct need to say it in my brand words.
I am eventually aiming for THREE WORDS.
THREE WORDS is what the brain can remember.
THREE WORDS and the brain is a little mesmerized.
MORE than THREE WORDS and you lost them. A confused mind does nothing. Focus them on YOU. Captivate them with YOU. And get them to take action… send you an introductory email!
The other aspect of myself. 7 Sisters educated. Smith College. NY Met Opera – worked and attended. love the symphony. LOVE The Ballet. Grew up with a LOT of NY serious high arts culture. Preppie.
What’re some words that come to mind to convey that?
OK. So you hate me already. Me, too. And hey, I want to convey that I am a LADY.
Classy… yeah, classy. However, if you have to SAY it, you’re not.
OK, the buxom blonde thing. (You’ve been thinking it in the back of your head but you have, thank you, been too polite to say anything about it.) I need some words to counterbalance the FUN GOOD TIMES FUN LOVIN’ Buxom Blonde Vibe.
What eles am I that in on my unique side? and which I better forewarn them about in a manner.
OK. I am SERIOUS bibliovore. I read a LOT. The intellectual side of me. The well-educated side. The entrepreneurial side and street smart side. I ALSO don’t watch much TV. (It is a lovely sculpture in the living room, I just use it about once a week on my own. Ahhhh, except during Stanley Cup. But to mention STANLEY CUP in my BRAND is too season. And while a HOCKEY FAN, it is actually a tirtiary attribute of me.)
AVID READER. READER.
I want to pick three words which BRAND ME, convey ME and ME as MY Wife Material. So, I want to stress a little seriousness not blonde buxom good time girl image.
Vivacious. Refined. Reader.
Those are my three words and THAT is my brand.
OK. Now, that said, YOUR BRAND then is your jumping off point for creating YOUR ONLINE DATING PROFILE. THAT I will show you HOW to DO well over the next few days.
While MY example WAS for a woman, you can do the same work for a single MAN’s profile.
He wants to convey fun (not BORING, ahhhhhhhhh!) HUSBAND MATERIAL. Not PLAYER PLAYBOY NSA Guy. (those are OTHER profiles. Perfectly fine. Different website or Internet Dating Profile section.) Know what you are. Be that.
Happy Dating and Relationships,